/kah-shpa-seh-yo/
Daring optimist & builder.
Hey, I’m Sam.
I’ve worked on platforms and products across digital media, entertainment and finance, from global brands to products of my own. I find hidden opportunities; when others hit a wall, I build a door.
Currently leading Kulcho, an AI-powered content engine that enables creators, agencies and publishers to launch their own custom media platforms and fully branded digital experiences.
- 10+ Years experience
- $40m Revenue earned
- 2bn+ Annual viewers
- 3.2x Average growth
I've worked with
Scope
I build systems and workflows.
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Revenue
Monetisation and pricing, business development and partnerships, deal structuring and negotiation. Designing, winning and delivering the deals that turn an audience or product into revenue, whether subscription, transactional or ad-supported.
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Product
Product strategy and roadmap, discovery and prioritisation, MVP scoping through to delivery. Taking objectives and real user insight to products people use every day, then sharpening them on how people behave, not how they say they will.
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Growth
Acquisition and retention, activation and referral, lifecycle, channel mix and analytics. Wiring the systems that bring the right customers in and keep them, turning first visits into a base that returns, refers and spends more over time.
Framework
Small bets, big returns.
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Validate
Find the cheapest way to test an idea, so you learn what's worth backing before spending big.
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Learn
Let the data decide, rather than leading with emotion. Back what works and drop what doesn't.
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Compound
Turn the winners into systems that can self-improve on their own, so every cycle builds on the last.
Work
Featured work.
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Kulcho
AI that enables creators, agencies and brands to launch branded platforms & experiences.
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Adonae
A fitness tracker that measures and informs your workouts and nutrition.
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Assisting Work
The community-led platform that connects creatives with job opportunities.
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FilmTailor AI
An AI tool that takes film and TV from script to screen, faster.
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Wick
A white-label solution for launching your own branded creator platforms.
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Waterloo Sunset
A London music channel supporting independent artists live performances.
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Bubl
A full-service creative agency producing campaigns for creators & brands.
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Kannabit
A marketplace and education platform to buy cannabis with confidence.
Testimonials
Don’t take my word for it.
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Sam helped us to cut through the noise and refine the version of FilmTailor that people were actually willing to pay for. He helped us move with more clarity and speed at a crucial early stage.
Antonella Cossu CEO · FilmTailor -
Sam fundamentally shaped how I build and grow our product. He gave me the tools which removed any requirement for third-party vendors and the need to give away equity. I can't recommend him enough.
Michael O'Gorman Founder · Assisting Work -
Sam built us internal workflows that removed hours of admin from our team every week. He took time to understand our business, and delivered real results faster than anyone else we have worked with.
Stefan Hatta Partner · Hunter's Legal
